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"I was truly excited to see the launch of The Williford Connection as a ministry to churches and church leaders. Having been a pastor for over 27+ years myself, I have been the beneficiary of Craig's always insightful and always spot-on counsel. On a number of occasions, he has been my go-to when I needed help navigating the complicated minefields of church leadership and all of the difficulties that come with ministry!"

"The Willifords are unique in so many regards: Decades of experience at multiple levels and in multiple arenas of leadership; a wealth of knowledge from both experience and research on a vast array of subjects; a deep and penetrating understanding of Scripture and theology; and lastly, the real-life asset of a strong, enduring marriage. Craig and Carolyn embody the virtues of honesty, humility, grace, and wisdom, and this ministry is going to be a real difference-maker for churches, leaders, boards, and marriages for years to come! I could not recommend the Williford Connection more strongly!"

"As I have been in ministry for almost 30 years, I have encountered multiple leadership moments that demand outside, high-level perspective. Craig is by far the greatest resource a leader can have by his or her side to help navigate the most complex situations. His questions help lead you to the root of an issue, and his years of leadership wisdom give you language for what you’re experiencing. And lastly, his integrity gives you a model to strive for in your own life and leadership."

"The Williford Connection has been such a blessing to me and my family. It's a safe space where we can seek wisdom and encouragement from those who have gone before us. God has specifically designed and gifted Craig and Carolyn for a time and ministry such as this!"

"There are many challenges pastors face; not only as it relates to shepherding people in the church but also with leading the staff. Craig has been an indispensable resource by navigating these challenges through his compassionate and wise advice."

"There hasn’t been a major turning point in life or ministry that I haven’t sought Craig for consultation. As either a personal coach or expert consultant in leadership, governance, communication, or organizational change, Craig will always deliver exactly what you need and more to take your leadership and organization to the next level."